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January 2016 Newseltter

XIKAR NATION
January 2016
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Kurt's Corner

 

Twenty years is a short time. Twenty years ago, I had just one, not two kids.  They are now in college, and have grown up so fast that I like to say, “in a few short years, they’ll be older than me!”

And just twenty years ago, Scott and I started XIKAR.  Out of an idea we built in our garages and sold to our local cigar retailers, Scott and I built an iconic* cutter – and then a brand.  Of this, I like to say, “the brand is bigger than the product.” 

How does this happen, when the road to success is littered with innovative product?  We began with a product of great function, form (artful to the eye), feel (ergonomic) and sold it at a fair price.  And we didn’t stop there – we added a lifetime guarantee, with a commitment to treat our customers as we want to be treated: with concern, good communication, consistency and quickness.  Add in a little luck (the cigar boom), and a lot of persistence (we didn’t pay ourselves the first two years!), and that’s how it happens.

How does it continue to happen?  You make it happen. You continue the now twenty-year-old dream by supporting why we exist – through your appreciation of cool product and service you can trust. Thank you!  In the coming weeks, you’ll see a 20th Anniversary commemorative edition cutter, as well as a “thank you tour”.  I hope to meet each of you in person at one of these events.  And at that event, if you can tell me where the name XIKAR originated, I’ll hand you a cool XIKAR pin.

*XIKAR is extremely pleased to announce, on our 20th Anniversary, the award of a Trademark by the United States Patent & Trademark Office on the shape of our cutter. In order to achieve this honor and its perpetual protection, we had to prove to the patent office that our cutter had achieved “iconic” status. From Idea to Icon!


 
 
Kurt Van Keppel
President, XIKAR Inc.

May 2014 Newsletter


XIKAR NATION Newsletter

May 21, 2014

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Kurt's Corner
 
On April 10, 2014 my iPad was stolen, along with
other “personal effects” (my briefcase and suitcase),
from my vehicle in Houston.  Theft is a crime that deprives
us of our property, and to some degree our liberty (having
to go shopping for clothes and sundries instead of calling
on customers), and ultimately of our enjoyment or prosperity
in life.  Our criminal laws are very clear on this matter –
theft is a prosecutable crime.  I have been very
impressed with the Harris County Sheriff’s
department’s handling of the matter – I may even get my
iPad back!
 
Our Constitution’s laws are also very clear on the matter of theft: Article V. states “(No person shall) be deprived of life, liberty or property, without due process of law.”  On July 8, 2014, you may be the victim of a crime.  You may be deprived of your liberty and ultimately your property by the FDA, who will on that date decide how to regulate your enjoyment of cigars.  Unfortunately, when the perpetrator and the prosecutor are the same, the handling of the matter is much less impressive.  You will not get due process of law from a regulatory agency whose purpose is to eradicate your access to a legal product!
 
I know some smokers who are complacent on this and other smoking issues.  They say, “I don’t mind warning labels”.  “Won’t regulation of production protect us?”  Don’t be fooled – you already have the choice, the liberty to smoke or not to smoke, to choose between brands, and try new products, to congregate with others of similar tastes.  Through regulation, the FDA will create a burden on manufacturers that will effectively eliminate new items, killing small manufacturers and also small retailers.  This will be a theft, a death by decree. 
 
But we have a chance!  You do have a voice – the FDA has given us a sliver of hope by suggesting that they may choose to not regulate premium cigars.   We now have 48 days left in the “comment period”.  Your comments will count!  Go NOW to the 
CRA website. Review the situation, click the link, make your comment.  Our passion for cigars, our business, our industry depends on YOU!

Sincerely,


Kurt Van Keppel
President
XIKAR Inc.
 
 
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